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PRODUCT PHOTOGRAPHY FOR MUSIC BRANDING
CLIENT
Shar Music
INDUSTRY
Music
PROJECT TYPE
Product Photography, Marketing, Brand Identify
CHALLENGE
Shar Music needed high-quality product photography to effectively showcase its instruments, accessories, and promotional campaigns. The goal was to create visually appealing images that enhanced the shopping experience, increased engagement, and supported seasonal marketing efforts, such as the Valentine’s Day promotion featuring a free bear candle gift with purchases over $45. Additionally, capturing detailed images of popular instrument cases, like those from the BAM brand, was essential for highlighting product features and appealing to potential buyers.
PROCESS
worked in Shar Music’s in-house studio, carefully setting up and lighting each product to ensure clarity, detail, and an aesthetically pleasing composition. For the Valentine’s Day campaign, I focused on creating warm, inviting, and playful imagery that emphasized the promotional gift while keeping the primary product in focus. I also photographed a selection of BAM instrument cases, ensuring that their textures, colors, and functional details were well represented.
SOLUTION
The final images were used across Shar Music’s website, social media, and marketing campaigns, successfully driving engagement and customer interest. The Valentine’s Day campaign was well received, with customers responding positively to the cute and themed presentation. Additionally, the BAM case photography provided a clear and professional representation of the product, helping customers make informed purchasing decisions.
I produce high-quality product photography for Shar Music’s instruments, products and accessories, capturing detailed and engaging images for e-commerce and marketing. My work has contributed to the success of promotional campaigns, such as Valentine’s Day, while also enhancing product listings for popular brands like BAM.
